I created content for UFlow, a company that was planning to launch a new line of workout clothing. UFlow's owner is a certified fitness instructor who wanted to create workout apparel made of eco-friendly materials with designs featuring endangered animals. Her goal was to educate the public on sustainable living and the importance of protecting endangered species. I assisted with Instagram content, as well as an introduction video showcasing her apparel.

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I organised and executed several photo shoots, including flatlays, showcasing how to incorporate the apparel and bags into everyday use, and of the apparel on female models. I also planned social media content, including content ideas and short/long-form copy.

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*Business model and all clothing designs belong to UFlow.